1682

BACKGROUND

1682 is a one-day conference based in Philadelphia, PA that is focused on the success and setbacks of innovation programs.

The Conference brings together leaders, innovators, and visionaries to explore the power of AI in shaping profit and process.

DESCRIPTION
Organized by O3 World and held at The Barnes Foundation, 1682 highlights the moments of insight, growth and humility associated with starting and running innovation programs.

RESPONSIBILITIES
Helped organize the event with an internal team. Created all branding materials including the logo, website and all related print materials.

 

LOGO

1682 is the year that Philadelphia was founded. It’s no surprise that Philadelphia has a history of innovation, so we wanted the brand to have a vintage-modern look and feel to celebrate both the old, and new innovations in the city.

 
 
1682 logo with William Penn in the background overlayed with white. 1682 is in black in front with a slash behind it.
1682 logo with William Penn in the background overlayed with black. 1682 is in white in front with a slash behind it.
 

THE WEBSITE

Laptop sitting on a desk featuring speakers at 1682.
 

PRINT COLLATERAL

1682 conference invitation wrapped in a red tie
Red wax seal on an envelope with the 1682 logo stamped into it
1682 invitation laid out on a wood block
Dark gray 1682 t-shirt with a black slash on the front
Canvas tote bag with a black slash on the front
 

A DAY OF INNOVATION

Conference attendee walking into the Barnes foundation wearing a backback
2 conference workers hand out badges to guests
Two men shaking hands on the conference stage
Speaker being interviewed on the conference stage

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